Monthly Archives: March 2023

Excellent atmosphere and good business ABC Salon 2023 closes with a sensational result. "We will join ABC-Salon again in 2024!", "We'll definitely be back!" was the enthusiastic response from exhibitors and visitors after two days at the popular first order fair of the year for evening, bridal and cocktail fashion! On the 26th and 27th of February, two fully booked atriums and an expansion of space by twelve showrooms in the 'Flower Box' offered national and international exhibitors 'a fresh and appealing setting with an excellent organisation' (Edwin Feldmann | Justin Alexander) to present their collections for the new season. Remarkable 30 percent of new exhibitors found their way to Munich this year – among these national and international top labels! “The first participation in ABC Salon was very positive and you notice that the retail trade embraces this date fantastically. High visitor quality as well as open and positive conversations!” Andreas Wolf | Wilvorst The steadily growing attraction of ABC Salon also reflects in the significantly increased number of visitors: by now, connoisseurs of this good vibes fair come from all over Germany – as well as from Austria, Switzerland, the Czech Republic, and other European countries. From an insider tip to a place to be! While the wedding, bridal and event fashion industry was initially focused on taking advantage of the year's kick-off fair – securing the popular first orders and early delivery dates –, this important argument for ABC Salon is now surpassed by its special quality: the noticeably positive energy and the pleasant atmosphere of this fair make it the place to be recommended by colleagues in the industry. The happy participants did not miss the opportunity to communicate this